Final Magazine Poster + Audience Feedback =]

Here is our final magazine poster.

As we were now heavily involved in the editing of our video we had to look back at our previous audience feedback before changing our poster on Photoshop. We still kept the same photo in the background as we felt it was very striking and represented the theme of our video. When we returned to our poster we realised that there was only a few things that we needed to do. I decided to put our poster onto Facebook to get some audience feeback from friends and hopefully our right target audience.

Firstly, we removed the speech marks around Girl With One Eye as it had been commented on that it seemed to gramatically correct and they don't suit the style that we were aiming for. Next our audience before had decided that their was too much writing on it, so we decided to get rid of the cheesy childish catch line, 'Dont miss your latest dose of rivalry' and instead moved the 'buy in stores now' further to the centre of the stage and made it bigger so it stood out more and there was less for the audience to take in, also so the main image stood out more. Finally our logo 'Rivals' was commented that it looked very similar to the 'Barbie' brand signature but after some research we realised that the font was rather striking and effective as it linked our image of girly dressed indie rockers that contrasts to the essence of their songs. Therefore we decided to keep the font the same and see what people on Facebook had to say about our final ancillary product. We did take on all our original feeback and we were thankful for it but we still wanted to keep the main essence of the poster to how it was and see what our friends on Facebook had to say.

On Posting our new advert to Facebook, i suprisingly received a far few comments. The first was from a year13 female, who is of our target audience she felt that the 'colour contrast was very good' and she also stated that ' the title is awesome and well-suited' after this comment i was happy that we had kept the supposed 'Barbie' font as obviously it appealed to our main target audience.

One thing we were commented on was that NME rate things out of 10 stars, which was a mistake but we didn't want to have to decrease the size of the stars so therefore we kept to a 5 star rating.

After this I received a comment from an 18year old photography student who fits perfectly into the indie rock genre she commented., ' I really like the torn effect down the middle and how both your eyes are looking straight at the viewer. The colours looks great with almost opposite hair colours and flowers in your hair. Not overly keen on the bottom half but i like the font of 'rivals' Great poster.' Again she commented on the 'Rivals' font choice that it obviously inkept with the genre, and she liked the use of colour. I agreed with ther that the bottom half wasn't that exciting but i explained that we wanted our audience to focus on our band name, 'Rivals' and the main ripped image. So i was very happy with her comments.

I received a comment from a 22yr old male friend, although he doesn't fit into our target audience exactly he still made some valid points and if we had the time i think we would have tried to make some adjustments using his constructive criticism. He stated, 'put a lighting effect on the faces so that they're is maximum emphasis on the eyes, fading into black around the edges, ESP the brown bit at the top. take out the 'order in stores now' its the first thing i looked at and distracts from the strength of the rest of the poster.. maybe put some quotes from reviews or something.. lastly the stars should be above the tear marks.. i think thats all.. otherwise i really like it :)' the only thing i would not have changed is putting the stars above the tear marks as i like the layering effect as if the images have been stuck over the top of the writing.

In general the comments were very positive and better than i had first expected, the last comments made general comments, that it looked good and the image was of top quality, another 16yr female photography student mentioned, 'maybe the eye colour a little brighter? to really capture the attention of the audience' again valid point, but generally i am very pleased with the standard of the poster and as long as it appeals to our main target audience then it's hit the mark for me. 



Digipack + Audience Feedback =]

We wanted to keep our Digipack simplistic with minimal writing and key images. Our first few versions we had kept in just black and white but we felt it lacked something, so decided to combine black and white with colour. We kept the the same font from the poster and also used the same image from the poster for the back cover of the digipack to give it some continuity. On completeing the Digipack i placed the photo onto Facebook to see what people had to say. This was the feedback;

'awesome just from photographers point of view i'd make the 4th image a little brighter and maybe have a bit more contrast see how it looks? Also maybe do something with the second eye like youve done with the first one and put an image in the pupil or just make it a tad brighter.'

This comment was from an 18yr old male photography student, although he isn't in our main target audience i think his advice was useful. I understand his comment about the 4th picture but i like the dullness of it as this dullness is seen in our music video, and with the eye we took the pupil out to make it more effective.

I agree about photo #4, but nothing too drastic. Possibly also see if in photo #2 the girl on the right could be brightened a bit? Don't know if you're using photoshop for this, but if you are you could use the dodge tool a bit in her shadowed bit. Nice concept though, I like this

Again this comment is from a male not in our specific target audience but again he likes the concept and thinks it works so therefore i'm happier. He also commented on brightening the images but personally i liked the dull look. Although no girls commented on the photo, being a girl myself who fits in our target audience i think the concept works and i'm extremely happy with the overall look.

Magazine Advert Video =]

Here is the video me and Elliot made were we spoke about our magazine advert and the reasons for the specific font, how it was edited etc. However after the feedback our peers we will probably make some positive changes to the advert.

Magazine Advert =]

Here is our first attempt of our poster we created as a group on Photoshop using our favourite photo we took during the photo shoot. We used various affects and me and Elliot filmed a short discussion of us explaining our reasoning for why it looks this way.

After finishing the poster we asked our fellow classmates to give us some feedback to what they thought of our poster in relation to target audience and customer satisfaction. We got given constructive critisism from the group about the layout and fonts we had used. After looking at our poster on a big screen, we could see that these improvements were needed. 

We were told to remove the quotation marks as it seemed too gramaticially correct and formal and doesn't relate to the teenage market. We realised removing them would be the best idea idea.

Next the group felt we had too much writing between the pictures and they thought it appeared more like an advertisment for a new film or a theatre performance. This was understandable. We discovered that our slogan 'Dont miss your latest dose of rivalry' sounds childish and immature, if we got rid of this writing and bought our 'out now' writing down it would look simple and not so tacky.

Finally, our logo of 'Rivals' (the name of our band) placed at the bottom of the magazine advert looked very similar to the 'Barbie' brand signature, which we had never realised, so we were glad they pointed this out as that is definitely not the look we were aiming for.

Our Media Group suggested we change the font to something more striking such as an italic, swirly font, to look less girly and more edgy and prominant and so all font matches. We feel the overall feeback was very positive and we agree with the small critisism and will make the nessecary adjustments to improve our advert to the best it can be.

Photoshoot =]

We decided to do a photoshoot of Me and Emily to use for our digipack and poster, then we could finish our ancillary tasks using pictures of our actual actors for the video and tried to create atmospheric photos to show the mood of our video. We also started editing the photos to try out what effects might work or look interesting on a poster or catch an audiences attention on a CD cover. 

Here, Emily is in the forefront as she is the mean sister, yet you can still see the slight outline of me in the back looking unhappy as i am frightened of her. She is the powerful one. 

This is an edited version of Emily, it looks quite alien and i don't think it works for our theme, but we might try it on me as it will make me look more ghostly.

This photo doesn't look very intense and we didn't like the front on image. We edited it to look like a cartoon. We thought my face worked better in this photo as it makes me look really pale, but if we want a more realistic look we won't use an effect like this.

I like the drawn white and grey effect where there is a definite outline, i like how Emily looks straight at the camera, it shows she is the dominant character. yet again i think this effect could work for the CD cover but not for the magazine cover.

These two reflection photos will look good once they are further edited, we don't like how we can see the equipment in the background but if we can edit one sister showing the reflection of the other sister in the mirror we think this would look really effective.

This is similar to an earlier photo, but i like how i am staring at Emily, yet i don't like how you can see the light in the background.

Before

After. This is an image of Emily being the superior character and i think this would be a good photo for a front poster. I like how the effect has emphasised the lighting and still outlines us in a cartoon fashion.

The same photo has been edited again with a neon glow, this also looks effective as it just shows a bold outline of us, and uses black as the main colour this makes it look slick and modern and shows distinctive characteristics of the two sisters

This is the final edited image where i hold my head in my hands from where i may have just been hit, i like the use of the shadows and its modern look yet i still think this may look better in black and white so it fits with the theme of the video.

Below are two recent edits by Elliot. I really like the cracked mirror one and if we were to do the digipack again, we may have thought about adding that image onto it.

Photoshop Eyes =]

After researching images of eyes, we decided to take pictures of our own eyes to edit on Photoshop to use in our Digipack. We took photos in the Photography studio so we could use bright lights. Elliot is now editing our eyes in black and white, and taking out the pupils etc, but me and Lucy also started to experiment on Photoshop editing the eyes with different colours and making them look grainy or painted and cartooned.

The first eye is Lucy's where she edited her eye so that it was still quite natural but the colours are contrasting, with the warmth of the red and the darkness underneath the eye, we wanted it to look like she had a black eye to show the abuse, it looks scarier as its very bold and the light just catches the side of the eye showing almost how she could be crying as the eye looks wet.

The second eye is mine, and i edited it by contrastinf the colours to give it an abstract feel, it looks like the eye is no longer part of the face which is a very artistic and striking look but i don't think it would work for us as it is too bright, but i still like the experimental look and if we had a really abstract video with no narrative then this may have worked better.

The third eye is also mine and i edited it so it was black and white, and i used the artistic grain affect. I thought this cover is the most effective of the three as it relates to our video the most, yet i don't think the grain works as it needs to look more naturalistic. But i still thought it was an interesting affect to use.

Album Cover Ideas =]

This image was edited on Photoshop, we used the background of an eye from Photovault and added another layer of a dolls face over the top to create it. Our friend Louis helped us create this image of Photoshop.

This is a collection of Indie Rock album cover, they are quite artistic and and bold colours, we have made our digipack distinctive with the use of eyes and images from our photo shoot, using the actors that will be in the video. Our Digipack is different to the original Florence + the machine album cover, yet it is still mainly black and white which gives us that rebellious look that relates to our main target audience